Sales Pitch Decks

How to Craft Winning Sales Decks: 7 Inspiring Examples

Creating compelling sales presentations is a must-have skill for anyone in sales striving to excel. Your sales pitch isn’t just a bunch of slides; it’s a powerful instrument that can convincingly convey value and influence potential buyers to commit. In this piece, we’ll delve into seven remarkable instances of sales presentations that have proven their mettle in turning prospects into loyal customers. From enterprises such as Sastrify to Klima, each one employs unique methods and approaches to captivate audiences and drive sales.


1. Sastrify: Catering to Multiple Stakeholders

Sastrify, a provider of software tools for high-growth companies, excels at addressing the needs of various decision-making teams. Their sales deck strategically breaks down benefits for Finance, Procurement, and IT teams, anticipating and addressing potential concerns upfront. By incorporating FAQs, Sastrify accelerates the sales cycle and instills confidence in prospective buyers.

For a similar approach to guiding prospects through implementation, explore our mutual action plan template.

2. Spendesk: Demonstrating Credibility and Stability

Spendesk, a spend management platform, emphasizes its rapid growth trajectory and notable clientele at the outset of its sales deck. By showcasing recognizable brands, Spendesk establishes credibility and assures prospects of its stability and innovation. This upfront display of traction can sway hesitant buyers towards investing in their solution.

3. ChartMogul: Simplifying Complex Solutions

ChartMogul, an analytics platform for subscription businesses, showcases a pre-read or leave-behind deck that follows a clear Problem-Solution-Benefits structure. Even without a voiceover, prospects can easily grasp the value proposition. This asynchronous approach enables seamless sharing and convinces stakeholders at their own pace.

4. Pocus: Creating Urgency with Industry Shifts

Pocus, a product-led sales platform, begins its deck by highlighting a global shift in buying and selling behaviors. By framing their solution within the context of this significant change, Pocus creates urgency and positions itself as part of the solution. This approach captivates prospects and compels them to take action.

5. Oliva: Elevating Visual Design for Impact

Oliva, a provider of workshops for teams, understands the importance of visual appeal in sales presentations. Their deck features engaging visuals and cohesive design elements that reflect the company’s mission and solutions. By leveraging GIFs and calming aesthetics, Oliva creates a memorable and persuasive pitch.

For a similar design aesthetic, explore our simple sales deck template.

6. Producter: Leveraging Testimonials and Data

Producter, a product management tool, combines statistics with customer testimonials to underscore the significance of the problem they address and the effectiveness of their solution. By quantifying the problem and showcasing social proof, Producter establishes credibility and instills confidence in potential buyers.

7. Klima: Showcasing Product in Action

Klima, an app combating climate change, focuses its sales deck on demonstrating its product’s functionality. By showcasing the app in action, Klima allows potential users to envision its integration into their daily operations easily. This approach simplifies adoption and reinforces the product’s value proposition.

Highlight your product features effectively with our product demo template.


Crafting a winning sales deck requires a blend of compelling content, strategic structuring, and captivating visuals. By drawing inspiration from these exemplary examples and leveraging customizable templates, you can create sales materials that resonate with your audience and drive conversions effectively.